Harry Potter and The Deathly Hallows was the focus of our attention yesterday.

Because Kay entered the children for a TV competition on Granada Reports last week and our three year old, Rachel, won the prize.

And the prize was…

• To open Waterstone’s, Deansgate Harry Potter shelves at Midnight on Friday
• A copy of the hallowed book (Harry Potter and the Deathly Hallows (Book 7) [Children's Edition])
• 10 books from the children’s section
• To be treated as a VIP for the night.

We took our other children to watch and they were asked to lend a hand too. The press took photos, whether we appear in papers with so many other grand openings going on is a moot point but we all enjoyed the attention.

For those of you who don’t know Amazon have set-up Harry Potter World, where they’ve got a whole of Harry Potter stuff.

Plus they’ve a nice trailer for the new film and Stephen Fry giving a teaser about his recording of Harry Potter and The Deathly Hallows. 

They’re also showing the most Harry Potterish town in the UL and there’s a muggle counter!

I loved it, great marketing and well done Amazon.

Tweet This Post  Digg This Post  Stumble This Post